The iPhone 16 Display Production Ramps Up
According to a report from Kim Young-ho at ETNews, both Samsung Display and LG Display have commenced mass production of OLED panels for the upcoming iPhone 16. As Apple gears up for the product's launch next month, the ramp-up in OLED production marks a significant milestone for the domestic display industry, poised for a long-awaited resurgence.
Mass Production Initiated
Both Samsung and LG Display transitioned to mass production of OLED panels for the iPhone 16 series last month. An industry insider revealed that the initial production volumes started in June, with a significant increase observed since then. This scaling up is critical as Apple anticipates shipping around 90 million iPhone 16 units this year, necessitating approximately 120 million OLED panels to meet demand, representing a 30% surplus.
Supply Projections
The forecasted supply of OLED panels indicates that Samsung Display is expected to produce around 80 million units by year-end, while LG Display is slated to supply about 43 million units. Both companies are reportedly on track with their production schedules, aligning well with these projections.
LG Display's Advantage
LG Display, in particular, stands to gain significantly. This year marks a turnaround from past delays, with LG expected to increase its supply by over 10 million units compared to last year, capturing more than 30% market share based on shipments. The timely mass production and stable supply system this year are pivotal in enhancing LG Display's performance.
Samsung Display's Role
Samsung Display continues to supply OLED panels across various iPhone models, emphasizing high-value products like the Promax. Approximately 60% of the iPhone 16 panels produced by Samsung Display are for the Pro-Promax models, indicating a strategic focus on premium segments.
Competitive Landscape
China's BOE, which previously supplied panels for general models, faces challenges in obtaining approval to supply iPhone 16 panels. This situation likely benefits domestic display companies, with Samsung Display expected to absorb the general and plus model quantities for the year.
Annual Production Volume for 2024
In the original article, there was an image of the table for production volume. Here it is, translated:
Annual Production Volume for 2024 | Quantity | Notes |
---|---|---|
iPhone 16 Quantity | Approximately 90 million units | |
iPhone 16 OLED Quantity | Approximately 120 million units | |
Samsung Display | Approximately 80 million units | High-value Pro and Pro Max models are more than standard and Plus models. |
LG Display | Approximately 43 million units | Pro and Pro Max models. |
Comments ()